August 21, 2021
Adapty is a service to grow mobile in-app subscriptions:
* Analytics for the subscription economy;
* A/B tests for paywalls;
* Promo campaigns in push notifications.
Their common goal is to grow mobile in-app subscriptions.
Challenge: Adapty is looking for specific types of applications on the App Store and Google Play. Each company that developed apps had to have $50k-$400k annual revenue, a subscription model, and interest in marketing assistance.
Results: Our team discovered a unique approach to find apps that met the criteria. Reaching out to decision-makers with a multi-channel approach, our team provided Adapty a consistent outreach process that allows them to continuously negotiate with those companies, as Adaptys' product requires back-end implementation.